If you have a business page or a personal blog, you likely realize that a major component of success is how much traffic you generate. In order to come to the top of search results and bring a new audience to your page, follow these tips for designing a search-engine friendly website.
One of the most important components of a search-engine friendly website is keywords for SEO, which stands for search engine optimization. Think about what a person might type into the search engine box to land on your website. Let’s say that you have a blog that discusses various strategies for making decorative wedding cakes. Phrases such as “wedding cakes,” “beautiful wedding cakes” and “wedding cake ideas” should be included.
According to Web Designer‘s article “6 Tips for Designing an SEO Friendly Website,” you need to include some pictures in there. Think about it. After all, if you were to go to a website, you would want to actually be able to see the products that they’re selling, right? Furthermore, if you have images on the site, your page will have the opportunity to appear if people are searching purely for pictures of a specific item.
This tip is not only important for SEO purposes, but also for proper website management in general. If you haven’t updated your website in a couple of months, it’s certainly not going to come to the top of search engine results. Imagine that you were searching for material and the most relevant pages that came up were from 2006. The information could have completely changed by then! Even if you’re frequently going to one of your favorite websites, you want to see fresh information. Keep both the audience and search engine tools happy by making web page updates a regular part of your routine.
Social Media Connections
“6 Tips for Designing an SEO Friendly Website” also discusses the importance of social media when it comes to search engine optimization. The article states that “Link building is perhaps the number one reason to jump on board the Social Media bandwagon: the process of visitors sharing links within their own network can result in a large number of inbound links. In summary, social media can provide an organization with an affordable channel that accomplishes results.” In sum, you have the potential to reach a larger audience. Ultimately, that’s exactly what search engine optimization is about: bringing more people to your site to help increase your business and popularity.
Owning a website is not a responsibility that should be taken lightly. This is particularly true if you’re trying to earn money from it. When you take the aforementioned tips into account, you are giving yourself the opportunity to really come to the top of search engine results and make that goal happen!
Bessa Barten writes about social media and online marketing. Her best work is about earning a communications degree online.